Blog

4 Reasons to Try Tape Under Eye Pads

Highly underrated tip coming at you – applying tape under the eye pads! We often see artists apply tape over the eye pads, and although there is nothing wrong with this method, we’d love to share w...

5 Ingredients for a Perfect Fan

If you crave more boldness, definition, and overall uniformity in your sets — it all starts with your fan creation technique. Now let’s talk about how to satisfy those cravings. The secret recipe f...

5 Tips for Setting and Enforcing Your Policies

Don’t hate the player, hate the game. Fun and games aside, do you enforce late and no-show policies? Industry-standard for top-tier artists is charging a 50% deposit upfront. This guarantees that y...

5 Ways to Grow Your Clientele

There is so much more to running a business than just providing the services. In order to reach a fully booked schedule, build a good reputation, and run a business that will stand out from the res...

7 Steps for Polishing up Your Lash Sets

Do you judge how even/complete your set is by the top view? Does it ever happen that the set seems to have the most perfect and consistent coverage and then, your client opens their eyes, and whoop...

7 Steps for Top-tier Client Consultations

Unlocking your clients' best lash look starts with personalized and in-depth consultations. Let’s chat about why consults are the secret to a perfectly tailored lash service, as well as what should...

5 Ways to Upgrade your Customer Service

Spoiler alert – it’s all in the details! Customer service is crucial for any business as it has a direct impact on customer satisfaction and loyalty. A positive customer experience also guarantees ...

7 Steps for Top-tier Client Consultations

Unlocking your clients' best lash look starts with personalized and in-depth consultations. Let’s chat about why consults are the secret to a perfectly tailored lash service, as well as what should...

12 Misconceptions about Running a Beauty Biz

Really, it’s not as complicated as you may think— just requires some understanding and a bit of strategy. If you are like most of us entrepreneurs in this industry, you are eager, fired up, ambitio...

Debunking the Myth of Lash Shedding

Let’s take a moment of silence for all of the fallen lashes that left us too soon this season. Gone, but never forgotten. As soon as the clock strikes 12 on Sept 1st, many artists gear their client...